At the age of 32, I decided to take up flying lessons. My flight instructor René, was a very disciplined guy who cared a lot about safety. Before every flight, we would have a walk around the plane to inspect that all is well. Before starting the engine, after starting the engine, there would be more checks to ensure all is functioning well before and after taking off.
It's an obligatory process that needs to occur before every flight, during flight and before landing to ensure you have a safe journey and enjoy your trip.
In sales, sales processes guide us through checks and balances to ensure we secure our chances of getting the deal. Next to that, it helps us manage your pipeline closely and forecast reliable results.
The difference between a flight safety process and a sales process is, when pilots bungle up their operation, they might crash and die. When salespeople bungle their process and lose the deal, they often blame others for their failure.
Those that have a process will have increased chances of succeeding. And if they fail, they will be able to analyse their technique, learn and do better next time!
If you want to significantly improve your sales team's performance, contact me for a chat that will give you insights into how to increase your sales team's effectiveness and grow your business.
I can tell you more about designing and activating a sales process that will support your business growth significantly.
Want to know more? Please contact me at robert@peterson-company.com or +31 (0)642713033.